Great news to share!!!
During this post Covid-19 pandemic season, HORECA Trade (Pacific West) has been collaborating with IKEA United Arab Emirates (UAE) in launching Fish & Chips promotion (Yes, you might have guessed it correctly! That's our MSC-certified Tempura Fish Fillets for the fish menu) for a promotional period of 2 months beginning from 19th June 2020 until 15th August 2020 at a much affordable price.
This Fish & Chips promotion menu is now available at all IKEA outlets across UAE nation namely IKEA Dubai Festival City, IKEA Abu Dhabi and IKEA Jebel Ali.
You wouldn't have believe it but this Fish & Chips menu is doing really well in these IKEA restaurants and is one of the best sellers in terms of food menu on offer so far. Due to this, we have received not just positive compliments all round from the consumers for it's delightful and tantalizing fish served but have also been receiving both thumbs up from the IKEA regional manager for the Middle East for the overall quality product.
Let us keep our fingers crossed that our Pacific West products will continue to be well received by consumers in the Middle East and therefore, be further expanded to a more wider range of markets & countries across the region in the future.
Our much loved MSC Tempura Fish Fillet being displayed on the billboard as Fish & Chips menu for IKEA UAE's special offer promotion.
Another type of A&P communication material of the Fish & Chips advert currently being displayed in IKEA Dubai Festival City Mall.
"Welcome, let's try the Fish & Chips together! Only at IKEA"
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